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This Wit Wednesday, we explained why you need to be including branding in your PPC campaigns (Pay Per Click). One of our very own PPC managers, Megan, went over the 3 major reasons why you should be thinking about branding for PPC. Branding and PPC work together because: #1 Establish brand awareness & authority—> 1/3 … Continued
Removing False Yelp Reviews So you’ve received a false review on Yelp and you want to remove it? You’ve come to the right place. First, you’re going to need a business account. To do this, go to Yelp’s business account site and search for your business by name. You will have to create an account with … Continued
The internet is the entrepreneur’s most powerful resource. It can put a company out of business, give them a bad reputation (when disappointed customers post negative reviews) or it can hoist a business into success. It depends upon how effectively the internet is used. While your e-commerce website may have a lot of rivals, such … Continued
We’re seeing a growing trend of Google My Business profiles being hacked by unethical local marketing companies and scammers. They use the ‘claim this business’ link in the profile and in many cases the rightful owner accepts the request unknowingly granting access to the hacker. And in some cases, scammers gain access when GMB profiles … Continued