Categories: 2021 Wit Site, Google, SEO
On June 15, Google announced the latest broad core algorithm update roll out was complete. That same day, Google released its long awaited Page Experience Update. The page experience update is now slowly rolling out (Top Stories will begin using this new signal by Thursday). It will be complete by the end of August 2021. More here: https://t.co/kDwhhOYklK — Google Search Central (@googlesearchc) June 15, 2021 All this while the second half of the broad [Read More...]
Categories: 2021 Wit Site, Google, SEO
Google released a broad core algorithm update on June 2, 2021. This will be followed by another core update in July. Later today, we are releasing a broad core update, as we do several times per year. It is called the June 2021 Core Update. Our guidance about such updates is here:https://t.co/e5ZQUA3RC6 This will be followed by the July 2021 Core update. Here’s more information about that… — Google SearchLiaison (@searchliaison) June 2, 2021 The [Read More...]
Categories: 2021 Wit Site, Digital Marketing, FAQ, Google, SEO, Web Design, website performance
We get tons of questions from clients about page speed and website performance reports, specifically when using Google’s PageSpeed Insights (PSI) tool. This is a powerful tool, however there is much more to a website’s loading time than is presented in PSI’s platform. Key Points PageSpeed Insights doesn’t include a full picture of how your site loads. Other tools like GTMetrix (which we use) leverages different tools & areas to compare results to give a [Read More...]
Categories: 2021 Wit Site, Google, SEO
Are you frustrated with your organic SEO? Wondering why you’re not moving up in search results? Well, we’re here to demystify SEO. And show you what it takes to start getting ranked higher in organic search results. Maybe you’ve moved from agency to agency, hoping for a SEO miracle that never seems to come true. Left feeling burned. If that sounds like you, you’re not alone. Home service business leaders know how important SEO is to [Read More...]
Categories: 2021 Wit Site, Google, SEO
Passage Based Ranking is officially live. Google has dubbed this a mini Algo update, although it is expected to affect 7% of search queries globally when fully rolled out. Update: passage ranking launched yesterday afternoon Pacific Time for queries in the US in English. It will come for more countries in English in the near future, then to other countries and languages after that. We’ll update this thread as those further launches happen. — Google [Read More...]
Categories: 2021 Wit Site, Google, SEO
On December 3rd 2020, Google announced the roll out of their December 2020 Core Update: Later today, we are releasing a broad core algorithm update, as we do several times per year. It is called the December 2020 Core Update. Our guidance about such updates remains as we’ve covered before. Please see this blog post for more about that:https://t.co/e5ZQUAlt0G — Google SearchLiaison (@searchliaison) December 3, 2020 Give Me Some Context Google has two types of [Read More...]
Categories: 2021 Wit Site, Google, Local Maps Marketing, Online Reputation Management, SEO
We’re seeing a growing trend of Google My Business profiles being hacked by unethical local marketing companies and scammers. They use the ‘claim this business’ link in the profile and in many cases the rightful owner accepts the request unknowingly granting access to the hacker. And in some cases, scammers gain access when GMB profiles aren’t actively monitored. If someone hijacks your listing they can change many important details about your listing like your name, [Read More...]
Categories: 2021 Wit Site, Google, SEO
What Is Passage Indexing? As stated by Google: Very specific searches can be the hardest to get right, since sometimes the single sentence that answers your question might be buried deep in a web page. We’ve recently made a breakthrough in ranking and are now able to not just index web pages, but individual passages from the pages. By better understanding the relevancy of specific passages, not just the overall page, we can find that [Read More...]
Categories: 2021 Wit Site, Home Service Success
“Customers can’t unlearn convenience” – Ray Clark Providing convenient ways for homeowners to find the right expert for the job and schedule service is crucial to growing a home service business. On this episode of Home Service Success TV we sit down with Ray Clark, CoFounder of Schedule Engine, to talk about the force of technology in the home service industry. How can you implement customer conveniences while also becoming more agile? Take a listen [Read More...]
Categories: 2021 Wit Site, Digital Marketing, Google, Local Maps Marketing, SEO
How Google Determines Local Ranking “Local results are based primarily on relevance, distance, and prominence. A combination of these factors helps us find the best match for your search. For example, our algorithms might decide that a business that’s farther away from your location is more likely to have what you’re looking for than a business that’s closer, and therefore rank it higher in local results.” * In order to be successful on Google My [Read More...]
