Categories: Google, SEO
On December 3rd 2020, Google announced the roll out of their December 2020 Core Update: Later today, we are releasing a broad core algorithm update, as we do several times per year. It is called the December 2020 Core Update. Our guidance about such updates remains as we’ve covered before. Please see this blog post for more about that:https://t.co/e5ZQUAlt0G — Google SearchLiaison (@searchliaison) December 3, 2020 Give Me Some Context Google has two types of [Read More...]
Categories: Google, Local Maps Marketing, Online Reputation Management, SEO
We’re seeing a growing trend of Google My Business profiles being hacked by unethical local marketing companies and scammers. They use the ‘claim this business’ link in the profile and in many cases the rightful owner accepts the request unknowingly granting access to the hacker. And in some cases, scammers gain access when GMB profiles aren’t actively monitored. If someone hijacks your listing they can change many important details about your listing like your name, [Read More...]
Categories: Google, SEO
What Is Passage Indexing? As stated by Google: Very specific searches can be the hardest to get right, since sometimes the single sentence that answers your question might be buried deep in a web page. We’ve recently made a breakthrough in ranking and are now able to not just index web pages, but individual passages from the pages. By better understanding the relevancy of specific passages, not just the overall page, we can find that [Read More...]