Categories: Google
Times are changing! Having a verified Google My Business listing is a critical component of a successful Search Engine Optimization (SEO) strategy. Not only will you rank higher when users are searching for you and your services (according to search giant Google), verified businesses are twice as likely to be considered by users. In other words, it’s not a matter of if you need to verify your business, it’s a matter of [Read More...]
Categories: Google, Home Service Success
It’s important to regularly review your Google My Business (GMB) listing. Google is always releasing updates to its products, especially its Google My Business platform. In the last year, Google has added new features, such as the ability to upload videos, a Q&A section, services listing, longer business descriptions, etc. Staying on top of these updates can be daunting; however, it’s critical that you’re regularly updating and optimizing your listing in order to stay ahead [Read More...]
Categories: Google
Google has been busy with various changes this year. Most recently, Google is making updates to its Ads, offering advertisers more real estate and wiggle room in ad reach and creation with its ‘Responsive Search Ads.’ These Responsive Search Ads allow a third headline (for a total of three – score!) and 2 additional character spaces in the ad copy. This means more real estate to showcase your brand and grab the attention of ideal [Read More...]
