THE BLOG

Digital marketing insights for home service businesses. Real strategies, real results.

The Wit Website Design Process
wit culture1 min read

The Wit Website Design Process

In today's Wit Wednesday our Lead Designer, Shayna, breaks down the web design process.

By AdminApril 28, 2021
What To Know: Site Performance Reports
web design3 min read

What To Know: Site Performance Reports

Here's what to know when it comes to running a performance and page speed report. What tools to use and how to interpret your score.

By AdminApril 13, 2021
Demystifying SEO: How To Get Real Results
seo4 min read

Demystifying SEO: How To Get Real Results

Frustrated with your organic SEO? We’re here to demystify SEO and show you what it takes to start getting ranked in organic search results.

By AdminMarch 2, 2021
Hijacked GMB Listings on the Rise
seo1 min read

Hijacked GMB Listings on the Rise

We’re seeing a growing trend of Google My Business profiles being hacked by unethical local marketing companies and scammers.

By AdminNovember 19, 2020
What Does Google’s New Passage Indexing Mean for My Website?
seo2 min read

What Does Google’s New Passage Indexing Mean for My Website?

Passage indexing improves Google’s ability to answer niche queries directly in the search results. Will this affect your site? It depends.

By AdminNovember 6, 2020
Don't Get Spooked by Technology! Create Customer Conveniences and Operational Agility
home service success1 min read

Don't Get Spooked by Technology! Create Customer Conveniences and Operational Agility

Providing convenient ways for homeowners to find the right expert for the job and schedule service is crucial to growing a home service business. Ray Clark from Schedule Engine explains on this episode of Home Service Success TV.

By AdminOctober 29, 2020
3 Biggest Factors to Top Google Local Ranking
seo6 min read

3 Biggest Factors to Top Google Local Ranking

Local results are based primarily on relevance, distance, and prominence. A combination of these factors helps Google find the best match for your search.

By AdminOctober 22, 2020
Google LSA Introduces Bidding Platform
digital marketing2 min read

Google LSA Introduces Bidding Platform

Google Local Service Ads is testing out a new bidding option for home service businesses. Let's show you how to check if you have it and how to use it.

By AdminOctober 19, 2020
Video for the Trades: The Story of Yellow Dog Creative
home service success1 min read

Video for the Trades: The Story of Yellow Dog Creative

We sat down with video expert Nancy O'Hare, Founder and Owner of Yellow Dog Creative, to learn just how easy video can be.

By AdminOctober 16, 2020
September Sees Rise in SEO Volatility
seo1 min read

September Sees Rise in SEO Volatility

Search result volatility has been rising throughout the month of September, indicating significant changes in Google's search algorithm.

By AdminOctober 1, 2020
Wit Interviews Chris Crew
home service success1 min read

Wit Interviews Chris Crew

Chris Crew grew his HVAC, Electrical, and Plumbing Business to 60 trucks and $18 Million in 4 Years

By AdminSeptember 10, 2020
The 5 Keys To Leveraging Voice Search for Local Businesses
digital marketing1 min read

The 5 Keys To Leveraging Voice Search for Local Businesses

By AdminSeptember 7, 2020