Why you Shouldn’t Be Googling Your Business!

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Watch this Wit Wednesday’s post to find out why searching your business on Google can hurt you and where you can safely check your ad ranking(must have a Google Ads account to check)!!🤔 Check out their conversation on our Facebook page here or by clicking the picture below! Our SEO specialist, Rachel, and PPC specialist, Megan explain … Continued

New features in Google Local Service Ads

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  Look at what Google Local Service Ads is up to now!  Have you seen the “Google Guaranteed” badge on Google Maps? We caught some of the first glimpses of this in the last couple weeks (see the screenshot below).     Are you utilizing LSA?  If not, you should be. Read on to learn more. … Continued

How to leverage your business with Google Posts

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  Google Posts are a feature currently available within your Google My Business profile that allows you to create “posts” that show up directly in the knowledge panel for your business in search results. Here’s an example of what it looks like:     Google Posts are temporary and are only live on your Google … Continued

Google has mistakenly removed legitimate reviews

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  In an attempt to remove false reviews, Google has mistakenly removed legitimate reviews from verified profiles. Google’s full statement reads:   “In our ongoing efforts to remove fake reviews from Maps, we’ve experienced an increase in reviews being removed from businesses. We are inspecting our tools and systems to ensure that any legitimate reviews … Continued

Google Ads adds more text for your paid ads!

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  If you’re utilizing paid ads, Google’s call-only ads have been helping mobile searchers find and get in touch with you. Now, Google is expanding the amount of text you can include in those ads:       Two 30-character headlines (previously one headline)       90 character descriptions (previously 80 characters) Google is also making it easier to fit … Continued

Customers Can Message you From Google Maps

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  Google continues to improve its message feature. If you haven’t already set it up, your customers can conveniently contact your service business from their smartphones and tablets using Google Maps Messaging. After finding your business on Google Maps, they have the option to send you a message directly from the app. Why is this … Continued

Google My Business Now Offers Video Verification

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  Times are changing!   Having a verified Google My Business listing is a critical component of a successful Search Engine Optimization (SEO) strategy. Not only will you rank higher when users are searching for you and your services (according to search giant Google), verified businesses are twice as likely to be considered by users.  … Continued

Online Reviews and the Importance of Managing Your Online Reputation

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Businesses lacking a positive and engaging web presence are at risk of losing potential consumers to responsive competitors who manage their online reputation.     The Importance of Managing your Online Reviews Responding to reviews ⎼ both positive and negative ⎼  is more important than ever. According to BrightLocal’s 2017 Local Consumer Review Survey: 97% … Continued

What You Need to Know About Google Local Services

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Google’s latest advertisement tool is Google Local Services (formerly known as Google Home Services) ⎼ an ad platform designed to easily connect trusted home service businesses with consumers. It’s creating a lot of waves in the home service business world. Our Director of Client Success, Noah Johnson, says “the possibilities are huge…opportunity is here.”   … Continued

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